Adapting to the new 'Normal'
By Kajal
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Sounds like someone else got the remote control, eh?
Well, that’s exactly the kind of roller coaster rides our lives have been in the wake of flattening the curve. But who knows if this curve is going to remain flattened for a long time? As per the experts, countries relaxing their restrictions might have to bore the brunt of second wave of the novel corona virus. Whether the leaders around the world will have to follow up multiple rounds of social distancing or will the rise of infection lead to herd immunity, remains a question for the future to answer.
People have been drawing parallels to the Spanish Flu that broke in 1918 which killed about 39 million people i.e., 2% population of the world at the time. Just like the great influenza, the ancient common sense of quarantining is back and vaccine is still unknown. What differentiates today’s quarantining is the technology. People are getting accustomed to covid vocab which includes words like covidient, coronic, zoombombing, quarantine and virtual happy hour to name a few. Whether the people will get back to the ‘normal normal’ or adapt to the new normal remains a topic of debate because of its virtue of being subjective. While some believe that physical bonding is in the nature of human beings and people will ultimately get back to the lives where more human touch was involved, some cite that hugging and shaking hands will remain susceptible for a longer time. There are contrasting views whether people will freely go to concerts or have music sessions over spotify. Whether they’ll attend the office again or stick with work from home culture. Whatever be an individual’s take, mask is surely to remain in vogue.
What stands on the other end of the tunnel are the businesses. Since ages, businessmen have been following the mantra of ‘Change is the only Constant’ and it’s time for them pace it up. Restaurants and all other eatery outlets will have to make themselves technology savvy to be able to serve with zero or minimal touch points. Many will have to revise renovations to enable takeaways and drivethrus, for customers would be reluctant to resume their dine-out habits. Customers will have to settle for increased prices and delayed deliveries if they want their food ordering outlets to be completely safety certified. Dark kitchens and curbside services will become the new norm. And not just this, supply chains will move to centre stage with declining dependence on China and many will look for the local vendors instead.
To conclude, corporate and entrepreneurs will have to implement managerial and behavioural changes at each level. To keep up the employees’ enthusiasm amid the wave of layoffs and salary cuts, leaders will have to be on their toes 24X7 and that too virtually.
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